Cookie Policy

Last Updated: July 18, 2026

This Cookie Policy explains how Via 313 ("we," "us," or "our") uses cookies and similar tracking technologies when you visit our website at cafevia313.click. By continuing to browse or use our website, you acknowledge that you have read and understood this policy. This policy should be read alongside our Privacy Policy and Terms of Service.

We are committed to being transparent about the technologies we use on our website and how they affect your browsing experience. This Cookie Policy has been drafted in compliance with applicable United States laws and regulations, including the Federal Trade Commission Act (FTC Act), the California Consumer Privacy Act (CCPA), and the California Privacy Rights Act (CPRA) for users located in California.

1. What Are Cookies?

Cookies are small text files that are placed on your computer, smartphone, tablet, or other internet-enabled device when you visit a website. They are widely used by website owners to make their websites work, or to work more efficiently, as well as to provide reporting information.

Cookies set by the website owner (in this case, Via 313) are called "first-party cookies." Cookies set by parties other than the website owner are called "third-party cookies." Third-party cookies enable third-party features or functionality to be provided on or through a website (e.g., advertising, interactive content, and analytics). The parties that set these third-party cookies can recognize your computer both when it visits the website in question and also when it visits certain other websites.

Cookies can be "session cookies" or "persistent cookies." Session cookies are deleted from your device when you close your web browser. Persistent cookies remain on your device until they expire or you delete them from your cache. We use both types of cookies on our website.

In addition to cookies, we may also use similar tracking technologies such as:

  • Web Beacons (Pixel Tags): Small graphic images embedded in emails or web pages that allow us to track whether a message has been opened or a page has been visited.
  • Local Storage Objects: Similar to cookies, these store data locally in your browser.
  • Fingerprinting: A technique that collects information about your device and browser configuration to create a unique identifier.

2. Why Do We Use Cookies?

Via 313 uses cookies and similar tracking technologies for several reasons:

  • To ensure our website functions correctly and securely.
  • To remember your preferences and settings when you return to our website.
  • To understand how visitors interact with our website so we can improve the user experience.
  • To measure the effectiveness of our online marketing campaigns.
  • To personalize the content and advertisements you see.
  • To comply with our legal obligations and protect our legitimate business interests.

3. Types of Cookies We Use

3.1 Strictly Necessary / Essential Cookies

These cookies are essential for the website to function and cannot be switched off in our systems. They are usually only set in response to actions made by you which amount to a request for services, such as setting your privacy preferences, logging in, or filling in forms. You can set your browser to block or alert you about these cookies, but some parts of the website may not work if you do so.

3.2 Analytics / Performance Cookies

These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our website. They help us understand which pages are the most and least popular, and see how visitors navigate around the site. All information these cookies collect is aggregated and therefore anonymous. If you do not allow these cookies, we will not know when you have visited our site.

3.3 Functional Cookies

These cookies enable the website to provide enhanced functionality and personalization. They may be set by us or by third-party providers whose services we have added to our pages. If you do not allow these cookies, then some or all of these services may not function properly. Examples include remembering your language preferences or your location.

3.4 Advertising / Targeting Cookies

These cookies may be set through our website by our advertising partners. They may be used by those companies to build a profile of your interests and show you relevant advertisements on other sites. They do not store directly personal information, but are based on uniquely identifying your browser and internet device. If you do not allow these cookies, you will experience less targeted advertising.

4. Specific Cookies We Use

The following table provides detailed information about the cookies currently used on cafevia313.click:

Cookie Name Provider Purpose Type Duration
_ga Google Analytics Registers a unique ID that is used to generate statistical data on how the visitor uses the website. Used to distinguish users. Analytics (Third-Party) 2 years
_gid Google Analytics Registers a unique ID that is used to generate statistical data on how the visitor uses the website. Used to distinguish users within a session. Analytics (Third-Party) 24 hours
_gat Google Analytics Used by Google Analytics to throttle request rate. Limits the collection of data on high-traffic sites. Analytics (Third-Party) 1 minute
_gcl_au Google Ads Used by Google AdSense for experimenting with advertisement efficiency across websites using their services. Stores and tracks conversions. Advertising (Third-Party) 90 days
_fbp Facebook / Meta Used by Facebook to deliver a series of advertisement products such as real-time bidding from third-party advertisers. Advertising (Third-Party) 90 days
_fbc Facebook / Meta Stores the last visit on the website. This information is used to attribute conversions to Facebook ads. Advertising (Third-Party) 90 days
cookieconsent_status Via 313 (First-Party) Stores the user's cookie consent preferences so the consent banner does not appear on every page visit. Essential (First-Party) 1 year
PHPSESSID Via 313 (First-Party) Preserves user session state across page requests. Required for core website functionality. Essential (First-Party) Session
language Via 313 (First-Party) Remembers the user's language preference for future visits. Functional (First-Party) 1 year
cart Via 313 (First-Party) Maintains the contents of the user's shopping cart or order selections during and between sessions. Functional (First-Party) 30 days
_hjSessionUser Hotjar Set when a user first lands on a page. Persists the Hotjar User ID which is unique to that site. Ensures data from subsequent visits to the same site are attributed to the same user ID. Analytics (Third-Party) 1 year
_hjSession Hotjar Holds current session data. Ensures subsequent requests in the session window are attributed to the same session. Analytics (Third-Party) 30 minutes
IDE Google DoubleClick Used by Google DoubleClick to register and report website user actions after viewing or clicking one of the advertiser's ads, with the purpose of measuring the efficacy of an ad. Advertising (Third-Party) 1 year

* This table may be updated periodically as we add or remove features from our website. Please check back regularly for the most current list.

5. Third-Party Cookies and Services

In addition to our own cookies, we also use third-party services that may place cookies on your device. These include:

5.1 Google Analytics

We use Google Analytics, a web analytics service provided by Google LLC, to analyze how visitors use our website. Google Analytics uses cookies to collect information such as how often users visit the website, what pages they visit, and what other websites they visited prior to coming to our site. We use this information to improve our website and our services. Google's ability to use and share information collected by Google Analytics about your visits to our website is restricted by the Google Analytics Terms of Service and the Google Privacy Policy.

5.2 Google Ads (Google Advertising)

We use Google Ads to advertise our food and beverage services across the web. Google Ads uses cookies to track conversions and to serve personalized ads to users who have previously visited our website (remarketing). You can learn more about how Google uses data from its partners at policies.google.com/technologies/partner-sites.

5.3 Facebook / Meta Pixel

We may use the Facebook Pixel, a tool provided by Meta Platforms, Inc., to measure the effectiveness of our advertising by understanding the actions people take on our website. The Facebook Pixel uses cookies to track user behavior after they see or click on a Facebook advertisement. For more information, please visit Facebook's Privacy Policy.

5.4 Hotjar

We use Hotjar to better understand our users' needs and to optimize this service and experience. Hotjar is a technology service that helps us better understand our users' experience (e.g., how much time they spend on which pages, which links they choose to click, what users do and don't like, etc.) and this enables us to build and maintain our service with user feedback. For more information, please see Hotjar's Privacy Policy.

6. How to Manage and Control Cookies

You have the right to decide whether to accept or reject cookies (other than strictly necessary cookies). You can exercise your cookie preferences in the following ways:

6.1 Browser Settings

Most web browsers allow you to control cookies through their settings preferences. You can set your browser to refuse all cookies, to alert you when cookies are being sent, or to accept cookies only from certain websites. The methods for doing so vary from browser to browser. Please follow the instructions provided by your browser (usually located within the "Help," "Tools," or "Edit" settings) or visit the browser's help page:

6.2 Opt-Out Tools

You can also use the following opt-out tools provided by third-party services:

6.3 Mobile Device Settings

If you access our website through a mobile device, you may be able to control cookies through your device settings. On iOS devices, you can find cookie settings under Settings > Safari. On Android devices, you can find these settings within your preferred browser app settings. You can also enable the "Limit Ad Tracking" feature on iOS or "Opt out of Ads Personalization" on Android.

7. Impact of Disabling Cookies

Cookie Type Impact of Disabling
Essential Cookies Core website functionality may break. You may not be able to complete orders, access your account, or navigate the site properly. Session information will not be maintained.
Analytics Cookies We will be unable to track website performance or understand how visitors use our site. This may limit our ability to improve our online services. Your browsing experience will not be directly affected.
Functional Cookies Personalization features will not work. Your language preferences and saved settings will not be remembered between visits. You may have to re-enter preferences each time you visit.
Advertising Cookies You will still see advertisements, but they will be less relevant to your interests. You may see ads for products or services you have already purchased or are not interested in.

8. Your Rights Under U.S. Law

Depending on your state of residence, you may have certain rights regarding your personal information collected through cookies and similar tracking technologies:

8.1 California Residents (CCPA/CPRA)

If you are a California resident, the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA) grant you specific rights regarding your personal information, including data collected through cookies. These rights include:

  • The right to know what personal information is being collected about you.
  • The right to know whether your personal information is being sold or disclosed and to whom.
  • The right to opt out of the sale or sharing of your personal information.
  • The right to have your personal information deleted.
  • The right to non-discrimination for exercising your privacy rights.
  • The right to correct inaccurate personal information.
  • The right to limit the use and disclosure of sensitive personal information.

Advertising cookies and analytics cookies may constitute a "sale" or "sharing" of personal information under California law. You may opt out of the sale or sharing of your personal information by using the opt-out tools listed in Section 6.2 above or by contacting us directly at [email protected].

8.2 Other U.S. State Residents

Users in other states may also have rights regarding their personal data under state-specific privacy laws (such as Virginia's CDPA, Colorado's CPA, Connecticut's CTDPA, and others). We are committed to honoring applicable rights under all relevant U.S. state privacy laws. Please contact us to exercise any applicable rights.

9. Do Not Track (DNT) Signals

Some browsers include a "Do Not Track" (DNT) feature that signals to websites that you do not want your online activities tracked. Currently, there is no universally accepted standard for how websites should respond to DNT signals, and our website does not alter its data collection practices in response to DNT signals. However, you may use the cookie management tools described in Section 6 to limit tracking on our website.

10. Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in technology, law, or our data practices. When we do, we will revise the "Last Updated" date at the top of this page. We encourage you to periodically review this Cookie Policy to stay informed about how we are using cookies.

If we make material changes to this Cookie Policy, we may notify you by posting a prominent notice on our website or by sending you an email notification (if we have your email address). Your continued use of our website after any changes to this Cookie Policy constitutes your acceptance of those changes.

11. Contact Us

If you have any questions, concerns, or requests regarding this Cookie Policy or our use of cookies, please do not hesitate to contact us:

Via 313

We will make every effort to respond to your inquiry in a timely manner, and no later than 45 days from the date of receipt as required under applicable U.S. privacy laws.